ExtraEight

User-generated advertising

04.17.06

In what seems to be emerging as a trend (see Chevy Tahoe post), another company is letting users create their own ads for the company’s product. The Firefox Foundation is letting users create and submit their own ads for the Firefox browser. The contest is called Firefox Flicks, has some great prizes for 1st, 2nd, and 3rd places, and has resulted in some great (read: hilarious) ads already. Check out the one below for an example, and check out firefoxflicks.com for more.